An interesting aspect of the organization is its end goal and internal practices. For instance, while 764 can be viewed as an extremist movement that exercises violence to achieve its objectives, members are not looking to replace modern society. Instead, the group falls under the larger accelerationist umbrella, which aims to facilitate, or accelerate the fall of society.  Whereas some groups aim for civilization’s destruction in order to erect a replacement in their image, 764’s mission, in and of itself, is to decimate the social fabric.  Consequently, the group is sometimes described as nihilistic, as evidenced by a group offshoot named NLM, or No Lives Matter.

Aside from the group’s unique goal of no society, its internal practices and hierarchy cast it apart from other online extremists and perpetrators. For instance, once someone has fallen victim to a 764 member, they are then ordered to produce graphic content, sometimes referred to as “hurtcore.”  Hurtcore can involve a victim performing self-mutilation, animal cruelty, grotesque acts, or crimes at the perpetrator’s direction. The victim’s abuses are then chronicled in a log, often named a lorebook. Such documents include the various exploits suffered by the victim and communications between the pair. It is the lorebook consisting of sexual, violent, and self-injurious content that the perpetrator threatens to release if the victim resists. However, lorebooks also serve as a perverted means of clout chasing wherein one’s more graphic crimes elevate his status within the organization. Within this harmful dynamic, offenders’ harmful behavior is reinforced as they receive praise from like-minded individuals.